Liz A. Pitman

Liz A. Pitman is an award-winning children's author, a speaker, and the founder of Puzzle Piece Productions. Most people meet her through Pete the Puzzle Piece. But event planners, media, and churches need to meet her: what she has written, where she has spoken, and how to book her. She needed a site of her own, separate from the Pete shop. We planned it, wrote it, designed it, and built it, and we launched it in 2024.

The Plan

We started with a sitemap and a full draft of every page before any design work. Each page has one job:

• Home introduces Liz A. Pitman in one line and points to two places: the books and the show.
• About tells her story and lists the recognition her books have earned.
• Shop gathers the books and collections in one place.
• Show is home for her series, Purpose-Packed Conversations.
• Press collects articles and features.
• Speaking makes the case for inviting her, with a clear way to ask.

The Brand and Website

Pete's site is loud, red, and playful, made for kids. This one speaks to the adults who book her. We used a soft cream and butter yellow, a clean serif, and her name written large across the home page in a script wordmark we created, like a signature. Real photos of Liz A. Pitman carry each page, so visitors see the person they would be inviting.

The awards do real work here. Her first book, Where Is the Missing Puzzle Piece?, was named the 2024 Christian Market Children's Book of the Year and received a Congressional Award from the U.S. House of Representatives. Pete's Purpose-Packed Proclamations earned a Golden Scroll. We put that recognition where a planner will see it before they decide.

Outcome

Liz A. Pitman now has two front doors that work together. Families find Pete. Planners, hosts, and media find Liz. Each site can speak to its own audience without crowding the other, and we keep both healthy month to month.