Branding · Web Design · Strategy · Content · 2025
Becoming Love MinistriesBecoming Love Ministries
A clearer home for a mission that digs wells, frees families, and trains disciples across six nations.

Becoming Love Ministries drills wells, walks families out of brick kiln slavery, trains disciples, and preaches the gospel in Kenya, Tanzania, Pakistan, India, and beyond. Dan Bohi started it. After Dan passed in 2024, his son Chad Bohi took up the work. The ministry had grown, but its website hadn't kept up. In 2025 we gave it a new wordmark, wrote the words, and rebuilt the site so people could see the work and join it.
The Starting Point
We began with an audit of the old Wix site. The navigation had no clear order, the calls to give were buried, and the stories were scattered across separate pages instead of carrying the visitor forward.
The Brand
We designed a new wordmark: "BECOMING LOVE" set in a wide, steady sans, with "MINISTRIES" beneath it, alongside the ministry's cross-heart mark. It leads the new site, right in the header.
The Strategy
We organized everything around one simple story. There is a need. Becoming Love meets it in four ways. Here is the proof. Here is how you can be part of it. Those four ways became the four pillars of the site: Proclaiming the Gospel, Rescuing the Vulnerable, Digging Wells for Life, and Training + Multiplying Disciples. Every project page, every story, and every giving option ties back to one of them.
The Website
We wrote the final web copy, moved the ministry to Squarespace, and built it in the brand's colors: a deep teal, a warm gold, and a soft cream. The home page opens on field footage from a well site, with the four pillars over it and two clear buttons: Give Now and View Projects.
- Projects gives each field its own page: clean water in Kenya and Tanzania, freeing slaves in Pakistan, gospel and discipleship training, and the work in India.
- Stories is a field journal, filtered by Water, Training, and Rescue.
- Mission + Team introduces the people, with a page honoring Dan Bohi's life and the legacy Chad now carries.
- Give Once and Give Monthly sit side by side, so first-time and ongoing givers each have an easy path.
The Year in Review
We built the 2025 Year in Review page and wrote its copy. It reports where the giving went, region by region and well by well, so donors can see the work their gifts made possible. New donors also get a thank-you card with a QR code that opens a short welcome page: "You're in. Here's what that means."
Outcome
Becoming Love now has a site that tells its story in the order a new friend needs to hear it. A visitor can understand the mission in one screen, find the project that moves them, and give from any page. The structure is built to grow, so each new well, rescue, and conference has a place to land.
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